TESCRA India

Job Role:

• Build and execute social media strategy through competitive research, benchmarking, messaging and audience identification.
• Generate, edit, publish and share daily content (original text, images, video, emails) that builds meaningful connections and encourages community members to take action
• Promoting platform services and content over social media, in a way that is consistent with organizations brand and social media strategy
• Scheduling social media posts using applications such as Hootsuite.
• Interacting with customers and dealing with customer inquiries
• Developing new social media strategies and campaigns.
• Develop, implement, track and optimize marketing campaigns across all channels.
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information.
  Requirements:

   

  • Proven working experience in the social media marketing or as a Digital Media Specialist
  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
  • Demonstrable social networking experience and social analytics tools knowledge
  • Adequate knowledge of web design, web development, CRO, and SEO
  • Knowledge of online marketing and good understanding of major marketing channels
  • Positive attitude, detail, and customer-oriented with good multitasking and organizational ability
  • Fluency in English
  • BS in Communications/ Marketing /Business or Masters in Marketing & Communication