- Developing and implementing a cohesive marketing strategy and plan to increase brand
- Identify and plan impactful marketing strategies/materials with more emphasis on Digital
- Build, manage and coach a high-performing marketing
- Drive the implementation of marketing campaigns that meet business objectives and drive
- Collaborate with market researchers and analysts to gather customer
- Conduct market analysis to identify challenges and opportunities for
- Build relationships with media and stakeholders through creative PR
- Participate in the quarterly and annual planning of the company’s objectives and marketing
- Monitor all marketing campaigns and improvise where
- Direct and support market research collection, analysis, and interpretation of market data for short- and long-term market forecasts and reports
- Identify competitors and evaluate their strategies and positioning and devise counter
- Work closely with the sales department to align sales and marketing
Qualifications:
The ideal individual for this opportunity brings the following to the table:
- Overall 16+ years of experience with at 3+ years in leadership
- Experience in driving global marketing strategy for Enterprise Product companies, experience in SaaS product company will be an
- Master’s degree in Marketing, Communication, or similar relevant
- Outstanding communication, presentation, and leadership
- Sense of ownership and pride in your performance and its impact on company’s
- Critical thinker and problem-solving
- Great interpersonal and communication
- Experience working as a B2B and B2C marketer with early stage startups in will be an advantage