TESCRA India

Job Role:

• Take ownership of user acquisition and meet aggressive user acquisition targets using paid and unpaid online marketing activities.
• Develop, implement, track and optimize our digital marketing campaigns across all digital channels.
• Manage relations with the press and other media outlets and drive PR activities
• Develop or assist in developing content for various media activities including social media activities
• Analyze and manage results of marketing activities, develop and manage new campaigns

Job Summary: 

We are looking for an internet marketing and PR specialist to market RockON's, platform and services.

The right candidate must have experience in:

• Using internet marketing and various social media platforms for user acquisition
• Build and execute social media strategy
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Manage PR including press releases, interactions with news/media and work towards getting recognition in various media outlets.
• Create editorial calendars and syndication schedules
• Create content for marketing including emails, newsletters, blog posts and other media
• Assist in creating content for marketing collateral including brochures, posters and other items. Work with design team to ensure creation of these materials.
• Assist in creating presentation decks and other documents for presentation to investors.
• Create content and documentation, including presentations to present to partners and other business alliances
• Assist in identifying partners, alliances, channel partners and content syndication opportunities.
• Collaborate with other departments to manage reputation, identify key players and coordinate actions
• Experience with SEO is a major plus.