Job Role:
- Take ownership of user acquisition and meet aggressive user acquisition targets using paid and unpaid online marketing activities.
- Develop, implement, track and optimize our digital marketing campaigns across all digital channels.
- Manage relations with the press and other media outlets and drive PR activities
- Develop or assist in developing content for various media activities including social media activities
- Analyze and manage results of marketing activities, develop and manage new campaigns
Job Summary:
We are looking for an internet marketing and PR specialist to market RockON's, platform and services.
The right candidate must have experience in:
- Using internet marketing and various social media platforms for user acquisition
- Build and execute social media strategy
- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Manage PR including press releases, interactions with news/media and work towards getting recognition in various media outlets.
- Create editorial calendars and syndication schedules
- Create content for marketing including emails, newsletters, blog posts and other media
- Assist in creating content for marketing collateral including brochures, posters and other items. Work with design team to ensure creation of these materials.
- Assist in creating presentation decks and other documents for presentation to investors.
- Create content and documentation, including presentations to present to partners and other business alliances
- Assist in identifying partners, alliances, channel partners and content syndication opportunities.
- Collaborate with other departments to manage reputation, identify key players and coordinate actions
- Experience with SEO is a major plus.