Hiring Company Name: ACHNET Inc

Job Type: Full-time

Experience Level: Mid-Senior Level

Work location: Bengaluru

Years of experience: 5 to 8 Years

Job Overview:

ACHNET Inc. is seeking a highly skilled and experienced Content Writer to join our marketing team. The ideal candidate will be responsible for creating engaging and informative content that aligns with our brand voice and supports our business objectives. This role requires a strong understanding of content marketing principles, SEO best practices, and the ability to write compelling copy for various platforms and audiences. The Content Writer will collaborate with cross-functional teams to develop and execute content strategies that drive traffic, generate leads, and enhance customer engagement.

Key Responsibilities:

Develop and execute content strategies aligned with overall marketing goals and target audience needs.

Create high-quality, original content, including blog posts, articles, website copy, white papers, and email marketing campaigns.

Write for different buyer journey stages with a focus on clarity, engagement, and conversion.

Develop video scripts and marketing creatives for product-focused campaigns to boost engagement.

Conduct keyword research and optimize content for search engines

Educational Qualifications:

Bachelor's degree in Marketing, Communications, Journalism, English, or a related field

Must-Have Skills:

Proven experience as a Content Writer, Copywriter, or Content Marketing Specialist.

6+ years of experience in content creation within a B2B or SaaS environment.

Strong ability to write for different buyer journey stages.

Excellent research, storytelling, and editing skills with a keen eye for detail.

Knowledge of SEO best practices, keyword research, and content optimization techniques.

Good-to-Have Skills:

Familiarity with digital marketing campaigns, email marketing, and marketing automation tools.

Understanding of content analytics and reporting tools.

Experience with social media content creation and management.

Ability to work independently and manage multiple projects simultaneously.

If interested please email - sathishkumar.kl@tescra.com